Silvermere Equestrian Centre had long known of Southern Creative as they have been using our riding centre booking software for over 4 years, but they had chosen to hold onto their old website and pursue paper marketing as their mainstream method.
At the end of 2009 it was decided to bring the business into the future with a new website and a very specific goal - to reach 1000 unique viewers a month.
By January 2010 Google analytics showed we were reaching around 600 users a month looking at around 4 pages per visit.
After a bit more digging, we persuaded Silvermere to allow us to write the content for them and as of April 2010 we have hit that 1000 unique visitors a month with an average of 5 pages viewed per visit.
The best part of this story is that the riding centre has seen a huge increase in phone enquiries and new business, so the site has paid for itself in less than 4 months.